Many attorneys believe email is the most effective form of marketing communication because of list segmentation, custom content ability, and reach into mobile devices. On this episode of Legal Toolkit, host Heidi Alexander is joined by email marketing expert Heather Jackson from Constant Contact. Together, they discuss the advantages of using email for marketing as well as the... more »
Legal Toolkit is a comprehensive resource for professionals in law practice management. Each month, hosts Heidi Alexander and Jared Correia invite forward-thinking lawyers to discuss the services, ideas, and programs that have improved their practices.
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