Podcast
Lunch Hour Legal Marketing
  iTunes  Google Play

Lunch Hour Legal Marketing

Lunch Hour Legal Marketing is a joint effort from the Massachusetts Law Office Management Assistance Program, Suffolk University Law School’s Advanced Legal Studies, the Chicago Bar Association’s Law Practice Management & Technology, and the Massachusetts Bar Association. Each month, a new FREE webinar is presented featuring a nationally known legal expert discussing a range of legal marketing topics, showcased in podcast format only on Legal Talk Network.

More Episodes
May 13, 2016
Three Marketing Tools Small Law Firms Can’t Live Without

As more and more clients find us online, it’s imperative that small law firms have the basic tools in place to capture and capitalize on potential opportunities. In this session we will cover the tools you can’t live without, and some wish-list items for future growth. Including; Avvo, Social Media Automation, Email Marketing and more....

Mar 25, 2016
The Dollars and Sense of Legal Marketing

The only thing more expensive than hiring a lawyer is advertising as one. For example, a recent study of online advertising found that 78 of the top 100 most expensive Google advertising terms are fought over by lawyers looking for clients. It can cost a lot of money to market a law firm. Worse, most...

Feb 26, 2016
Internet Marketing: Establishing a Powerful Online Presence

Are you struggling to establish a powerful online presence for your law practice? Is your website failing to bring in business? Learn how to establish a comprehensive online presence that will increase your exposure and enhance your credibility, while maintaining MRPC compliance. This presentation will cover: – Branding + using imagery that will resonate with...

Dec 15, 2015
Transform Your Law Firm’s Blog into a Profitable eBook: A Step-by-Step Guide

Adam Kosloff presented our Lunch Hour Legal Marketing webinar on November 18, 2015 at 12pm EST. Most attorneys who even attempt to write books get bogged down, because the process takes way too long, and they have far too many other things to do. This webinar will give you a proven shortcut. It will show you how...

Oct 15, 2015
Law Firm Digital Marketing Trends for 2015-2016

Do lawyers still need to blog? Do I really need to spend time on Twitter? Let’s take a look at the common marketing trends in 2015, and what must have marketing trends we feel will carry through into 2016. Mark will share the trends he and the GNGF team have seen this year, with a focus...

Sep 14, 2015
Summer of Lunch Part 4: Legal Blogging Tips from Kevin O’Keefe

Lawyers use blogs to improve legitimacy, show expertise in niche areas, bring in clients, and network with other lawyers. But many who wish to start blogging suffer from perfectionism, have problems with motivation, and are worried about lack of content or subject matter. So where do success-driven lawyers with writer’s block start? In the 2015...

Aug 17, 2015
The Summer of Lunch Part 3: What Exactly Is The Purpose of Social Media?

Lawyers who listen to podcasts or read marketing blogs will have heard many times over that they should be using social media to market their practices. But who has time to maintain Facebook, Twitter, Google+, Pinterest, Tumblr, Instagram, and multiple other social media accounts? Furthermore, what really is the purpose of an online social presence...

Jul 30, 2015
The Summer of Lunch Part 2: Authentic Legal Marketing in the Digital Age

Because clients’ lives are increasingly online, lawyers need to market their law firms online too. When looking at a website, marketing campaigns, social media, or even bios, potential clients are interested in authentic online profiles and messages. But when lawyers try to balance professionalism with authenticity, it results in cliches, uninteresting self-promotion, and useless information....

Jul 2, 2015
The Summer of Lunch Part 1: Law Firm Marketing That Works!

Because there are no seminars over the summer, Lunch Hour Legal Marketing is releasing four interviews conducted during Mass LOMAP’s 5th Annual Marketing Conference in Boston. The first of these four is with Larry Port, CEO of Rocket Matter, a cloud-based law practice management system. On this episode of Lunch Hour Legal Marketing, Jared Correia...

Mar 31, 2015
The 21st Century Lawyer: Utilizing Technology Competency as a Marketing Tool

This episode of Lunch Hour Legal Marketing offers an overview of the new skills and competencies that lawyers should have today that they did not need only 20 or 25 years ago, especially with regard to the use of technology. The panelists cover a number of issues, including cybersecurity, internet marketing and investigation, and e-discovery, but...

Feb 26, 2015
Paperless Lawyering: What It Really Is, and the Nuts and Bolts of How It Works

Imagine being able to instantly access information in your client files, anytime—even if you’re out of the office. If you have a paperless law office that’s one of the many benefits you’ll obtain. In this episode of Lunch Hour Legal Marketing, Ernie Svenson hosts a webinar based on his proven method for shifting to a paperless law practice. It’s...

Your Hosts
Jared Correia

Jared D. Correia, Esq. is the CEO of Red Cave Law Firm Consulting, which offers subscription-based law firm business...

Heidi Alexander

Heidi S. Alexander, Esq. is the director of the Massachusetts Law Office Management Assistance Program (MassLOMAP). She advises lawyers...