Lawyerist Lab member Erik Pelton shares his experience with sprucing up his branding and how that helped with his client acquisition process.
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Gyi and Conrad reveal their favorite ways lawyers can earn referrals, then tackle how to budget for marketing.
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Yeah, you know me. Professors Gyi and Conrad teach us about the ABCs of CPCs then appeal to bar leaders to revisit anti-competitive ad rules.
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In this edition, guest host Trisha Rich and co-host Jennifer Byrne are joined by public relations and legal marketing expert Debra Pickett of Page 2 Communications for a discussion about how lawyers can shift their mindset from lawyer to entrepreneur and embrace the art of shameless self-promotion to build their book of business.
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Brand new solo Dean Blachford binged New Solo’s episodes before launching his practice. He offers a crash course featuring standout episodes.
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Gyi and Conrad reassure that the sky isn’t falling despite the latest SEO panic and explore pricing controversies with F.O.P. George Psiharis.
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Jared Correia and Darian Kovacs chat it up on authenticity, creative online marketing, podcasting, and more.
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Legal marketing expert Gyi Tsakalakis demystifies methods and means for effectively increasing your law firm’s online presence.
Gyi and Conrad cherry-pick tips from the Bedlam legal marketing conference, cover Apple’s privacy push, and talk the dos and definite don’ts when recognizing holidays.
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Lauren Jackson shares forward-thinking tactics for preparing yourself for a fulfilling legal career.
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Jared Correia ponders UFOs, aliens, and massive government cover-ups, and chats with Erik Bermudez about why you shouldn’t shy away from sales in your law firm.
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Gyi and Conrad preview their Bedlam legal marketing conference and talk through the dos and don’ts of responding to one-star reviews.
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Rainmaking trainer and coach Jaimie Field shares tactics for growing your law firm’s business, even in the midst of the pandemic.
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Gyi and Conrad count down the top five metrics law firms need to care about most/least.
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Dennis Kennedy and Tom Mighell examine existing legal publishing and the need for innovative new platforms for legal content.
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