On the Road

Clio Cloud 2016: How My Client Landed a Million Dollar Client Through Facebook

Traditional marketing techniques have helped lawyers acquire new clients for decades with relatively little change. What possibilities does social media hold for the modern law firm? In this report from On The Road, host Patrick Palace chats with content marketing specialist Samantha Collier about how law firms can leverage the power of social media to gain new clients and control the reputation of their brand.

Samantha Collier is a top social media and content marketing specialist. Experienced in all aspects of the digital marketing world, Samantha has a keen understanding of social media content management as it applies to law firms. Leveraging her background in legal business development, Samantha is the author of the award winning blog Social Media for Law Firms. Today, Samantha works with lawyers across North America and focuses on how to use social media to improve your firm’s bottom line.