Featured Guests
Tim Baran

Tim Baran is a LawHelpNY program manager at Pro Bono Net. His two-decade journey in the legal space has...

Julie Tolek

JULIE TOLEK is a solo Firearms Compliance, Criminal Law, and Estate Planning attorney as well as a Family Law...

Your Host
Heidi Alexander

Heidi S. Alexander, Esq. is the director of the Massachusetts Law Office Management Assistance Program (MassLOMAP). She advises lawyers...

Episode Notes

Learning to market your firm well can seem overwhelming, but there are ways that you can sell yourself without wasting your time and energy. In this report from On The Road, host Heidi Alexander talks to Tim Baran and Julie Tolek about tips lawyers can use if they’re serious about making their marketing matter. Some of these tips include finding your target audience and use the questions your clients are asking for content ideas.

Tim Baran is the chief marketing officer for Good2bSocial, a digital marketing agency for large and small law firms, solo attorneys, and any companies in the legal space.

Julie Tolek is the founder of Think Pink Law, a Massachusetts Law Firm with office locations in Boston, Brookline, and Framingham.

Newsletter

Notify me when there’s a new episode!

Episode Details
Published: March 9, 2018
Podcast: On the Road
Category: Legal Marketing
Podcast
On the Road
On the Road

Recorded on the conference floor, "On the Road" includes highlights and interviews from popular legal events.

Listen & Subscribe
Recent Episodes
08/15/19
ABA Annual Meeting 2019: Legal Services Corporation Concert

John Levi, Joey Jackson, Nancy Hays, and Robert Sims to discuss the purpose and goals of the Legal Services Corporation fundraiser concert at the...

08/12/19
ABA Annual Meeting 2019: Taking a Bite Out of Blight

Lin Chin, Amber Knee, and Jessica Bacher discuss the issue of blighted property found in many US cities and how to get involved to...

08/10/19
ABA Annual Meeting 2019: President-Elect Patricia Lee Refo

Patricia Lee Refo, new president-elect of the American Bar Association, shares her background and talks about current projects at the ABA.

08/10/19
ABA Annual Meeting 2019: Due Process Issues Facing the U.S. Immigration Courts

Judge Joan V. Churchill, Judge Dana Leigh Marks, and Karen Grisez discuss today’s immigration court process, thoughts on how to improve it, and ways...

08/10/19
ABA Annual Meeting 2019: Uncomfortable Conversations About Legal Education Student Debt, Diversity, and More

Kyle Fry, Kyle McEntee, and Benjamin Barros discuss the issue of legal education student debt, the effects it has on students and school, and...

08/09/19
ABA Annual Meeting 2019: Top 10 Ways for Family Law Attorneys to Avoid Malpractice

Mark Chinn gives his top 10 ways to avoid malpractice for family law attorneys and why it’s important to get insight from outside sources.