Heidi Alexander, co-host of The Legal Toolkit, interviews Kelli Proia, founder of the legal business training organization Lawducate, during Mass LOMAP’s 4th Annual Super Marketing Conference. She explains how a law firm is like any business, and recommends lawyers put effort into marketing and outsource necessary areas like creating a website. Lawducate, one of the co-sponsoring organizations...
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Heidi S. Alexander, Esq. is the director of the Massachusetts Law Office Management Assistance Program (MassLOMAP). She advises lawyers...
Heidi Alexander, co-host of The Legal Toolkit, interviews Kelli Proia, founder of the legal business training organization Lawducate, during Mass LOMAP’s 4th Annual Super Marketing Conference. She explains how a law firm is like any business, and recommends lawyers put effort into marketing and outsource necessary areas like creating a website. Lawducate, one of the co-sponsoring organizations at Mass LOMAP, teaches fundamental business marketing and sales techniques to lawyers.
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Published: | July 17, 2014 |
Podcast: | On the Road |
Category: | Best Legal Practices , Practice Management |
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On the Road |
Recorded on the conference floor, "On the Road" includes highlights and interviews from popular legal events.
Lawyer and speaker Mitch Jackson explains how building meaningful relationships builds trust and leads to referrals and increased business.
Tom West shares the importance of using online payment systems in law firms to keep pace with the increasing virtualization of the practice of...
Legal Innovators CEO Bryan Parker shares why it’s important to make diversity and inclusion a business imperative rather than a nice-to-have.
Paula Davis-Laack shares tips for helping law firm teams communicate well and to develop a culture of resilience.
Mike Whelan shares tips on how to think through problems in your law firm and create purpose-driven solutions.
Clio’s COO shares the three things law firms did to succeed during the pandemic, making 40% more revenue per lawyer than their competitors.