Heidi S. Alexander, Esq. is the director of the Massachusetts Law Office Management Assistance Program (MassLOMAP). She...
Published: | July 17, 2014 |
Podcast: | On the Road |
Category: | Practice Management |
Heidi Alexander, co-host of The Legal Toolkit, interviews Kelli Proia, founder of the legal business training organization Lawducate, during Mass LOMAP’s 4th Annual Super Marketing Conference. She explains how a law firm is like any business, and recommends lawyers put effort into marketing and outsource necessary areas like creating a website. Lawducate, one of the co-sponsoring organizations at Mass LOMAP, teaches fundamental business marketing and sales techniques to lawyers.
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On the Road |
Recorded on the conference floor, "On the Road" includes highlights and interviews from popular legal events.