COVID-19 Resources for Lawyers
Featured Guest
Mark Homer

Mark Homer is the CEO of GNGF, a law firm marketing agency, and co-author of the best-selling book Online...

Your Host
Heidi Alexander

Heidi S. Alexander, Esq. is the director of the Massachusetts Law Office Management Assistance Program (MassLOMAP). She advises lawyers...

Episode Notes

Do lawyers still need to blog? Do I really need to spend time on Twitter? Let’s take a look at the common marketing trends in 2015, and what must have marketing trends we feel will carry through into 2016. Mark will share the trends he and the GNGF team have seen this year, with a focus on digital.

Mark Homer is the CEO of GNGF, a law firm marketing agency, and co-author of the best-selling book Online Law Practice Strategies (now in it’s 4th edition), which he offered in Kindle form to all our live attendees for free (thank you, Mark!).
Drawing upon twenty years of technology, marketing, and consulting experience, Mark leads the GNGF team to deliver targeted and efficient results with high-touch service. Mark gained in-depth business technology expertise at IBM and online marketing experience as a co-founder of the marketing technology leader eshots, inc. He also has experience in the legal industry from his years in Product Marketing for iManage (now HP Autonomy).

Mark has delivered presentations to business owners of all kinds, from dozens of CLEs across the country to crowds of Fortune 500 executives. When not managing the day-to-day operations at GNGF, Mark can usually be found coaching little league or trying to brew up another batch of craft beer.

Brought to You by
Newsletter

Notify me when there’s a new episode!

Episode Details
Published: October 15, 2015
Podcast: Lunch Hour Legal Marketing
Category: Legal Technology
Podcast
Lunch Hour Legal Marketing
Lunch Hour Legal Marketing

The podcast version of this free webinar featuring nationally known legal experts discussing a variety of marketing topics.

Listen & Subscribe
Recent Episodes
09/15/20
Oh Dear: Terrible Rejection Letters & the Bad Ratings that Follow

Gyi Tsakalakis and Conrad Saam take on the cold-hearted client rejection letter, review the headlines, and consider a new podcast jingle.

08/28/20
Google Just Ruined Everything, Debunking SEO Bull****, & Let’s Rebrand!

Gyi Tsakalakis and Conrad Saam explore new Google Screened ads, respond to listener feedback, and ask for your help in rebranding this very podcast.

07/14/20
Controversy, Link Building, & Google’s Changing Clickbait Policies

Gyi Tsakalakis and Conrad Saam dissect current events and trends affecting legal marketing.

06/02/20
Tactical Marketing — Smart Spending for Better ROI

Gyi Tsakalakis and Conrad Saam serve up strategic tips to help you invest your marketing money wisely.

05/20/20
New Beginnings

A new chapter for Lunch Hour Legal Marketing begins today with new co-host Conrad Saam. Tune in to hear the first of what promises...

04/20/20
Marketing in the Age of COVID-19

Gyi Tsakalakis and Kelly Street share how to create tactful, empathetic marketing to reach new clients during the pandemic.