Jacob Sanders is a creative marketer, a Grammy-nominated musician & composer, a content custodian, and audio illustrator....
Jared D. Correia, Esq. is the CEO of Red Cave Law Firm Consulting, which offers subscription-based law...
Published: | April 30, 2024 |
Podcast: | Legal Toolkit |
Category: | Legal Technology , Marketing for Law Firms |
Bored with your run-of-the-mill marketing campaigns? Maybe it’s time for you to make a musical! Jared brings on Jacob Sanders to learn all about the recent release of NinjaCat’s Big Data Day – a corporate musical. They talk about the history of these sorts of marketing ventures and their uniquely fun and tactical advantages. They also dig into how super effective use of your data will help you run a better, more profitable business.
Next, the Rump Roast! In a new trivia game called “Large Fathers”, Jacob must answer questions about big daddies of historical pop culture.
Also in this episode—Jared, in general, hates musicals (Sorry, Jacob). No spoilers here, but a very select few did make Jared’s remarkably minuscule shortlist.
Our opening track is Two Cigarettes by Major Label Interest.
Our closing track is Sepulveda by Midnight Daydream.
Special thanks to our sponsors TimeSolv, CosmoLex, iManage, and Clio.
Speaker 1:
Its the Legal Toolkit with Jared Correia with guest Jacob Sanders. We play a game called Large Fathers, and then you don’t need a treasure map, folks. Jared is going to lead you to the promised Land. Stick around until the end for that nugget of joy. But first, your host, Jared Correia.
Jared Correia:
It’s time for the Legal Toolkit Podcast.
A sublime palette of auditory emanations. Anything less would be uncivilized. And yes, it’s still called the Legal Toolkit podcast, even though I don’t even know what a rabbit plane does or why it’s spelled wrong, I’m your host J Jared Correia stuck with me because Oprah Winfrey was unavailable. She was fucking given cars way to everybody, just not you. I’m the CEO of Red Cave Law Firm Consulting, a business management consulting service for attorneys and bar associations. Find us [email protected]. Now, before we get to our interview today with Jacob Sanders of Ninja Cat about managing marketing data, let’s talk about musicals. So we’re going to talk with Jake Sanders about commercial musicals, corporate musicals, which is something I was not even aware existed, but were apparently a big thing back in the day. So while I wait for the Target musical or some shit to come out, I figured I’d talk a little bit about some of my favorite musicals, not the corporate kind.
Well, I guess all musicals are corporate because they’re designed to make money, but I digress. I don’t want to think about this too much. Now, this is going to be a short list because I have a confession to make. I really hate musicals, and I asked a bunch of people about this before I did this monologue, and they all hate musicals as well. I think they’re stupid and annoying. I feel like it’s a really wild concept that people would just start randomly singing about stuff that does not happen in real life. I’m not like sitting in the Dunking Donuts drive-through picking up a dozen donuts and just start randomly singing my order, and then the cashier is not singing back at me in response. I can assure you that this shit never happens, and it completely kills my suspension of disbelief every time it’s made to happen on screen or on stage.
So if you’re like, no, you’re wrong, I can fix you, don’t bother, you can’t. Here’s a non-exhaustive list of musicals I really hate. So you can see how serious I am about this. Hamilton sucks. South Pacific sucks. Katz is terrible. West side story. Awful. Les miserable. Maybe the worst. Yeah, let’s sing during the June Rebellion. That’ll be good. Okay, bro. Keith Shannon, loyal Legal Toolkit listener and former guest. You’re probably listening to this being like, I could get you to musicals. You cannot get me to musicals. I was never a theater kid, and I guess I’ll never be a theater adult. Now, when I do find a musical I like, it’s usually something that’s a bit rock and roll or an animated film maybe, because I actually expect musical artists to be singing shit. And I know also that all kinds of crazy stuff happens in animated movies.
Like you can blow up a duck and he just turns his beak around and starts talking again. If said Duck began singing, that’s not going to even seem out of place. To me, it’s sort of expected at that point. So unless you’re like Elmer Fudd, just start the dialogue like a normal person. And so given all that, I really had to work to think of musicals I actually like. So here’s my list, which I forced myself to make, and it was a horrible experience. Tommy by the Who? Fine Album, rock Opera. I actually come to think of it, I’ve only seen the movie Tommy Once, and I thought it was awful. But hey, the album’s fucking great. Does this shit even count? I don’t know. I also like some of the songs on Quadrophenia, but it’s not as consistently good, and I’ve never seen the Quadrophenia movie.
Just listened to the album. Alright, we’re off to a great start here. Next. Jesus Christ’s superstar. This is an actual stage play, but it’s also another are these so-called Rock operas. Jesus plus electric guitars. That’s enough for me to suspend disbelief, and I’m thinking, okay, some wax shit is about to go down. But again, I’ve never actually watched this play. I just liked the album. Quick Story. I inherited the Jesus Christ Superstar album from my uncle. He’s a stage actor off Broadway. I might be so bold as to say, off Broadway. And one time he invited me and my mom and my uncle Richard to one of his plays. The only thing he didn’t tell us was that the first scene was him in a bed with this woman. So the curtain goes up and he’s having an extremely loud orgasm. Then he got up revealing his entire white ass to the whole crowd.
He was completely nude. That wasn’t traumatic at all since I was like 13 at the time. Anyway, Jesus Christ Superstar, excellent album. The title track is good. What’s the Buzz? Strange Things mystifying. That’s a great song. And like I said, I’ve never seen the play, but I did see the movie and I kind of liked the movie. Carl Anderson is in it as Judas, and he’s tremendous, just a powerhouse performance. Okay, let’s get to what you’ve all been waiting for. The animated division where I am far more accepting of musical content, far more accepting during the holiday season, I talked about my longtime love affair with Emmett Otter Jug Band Christmas. It’s one of my favorite Christmas movies, and it’s a musical with a bunch of dope songs as well. How about that? And they also cover a lot of genres. Now, let’s move on to the Disney division of my list, because I actually like a lot of the Disney animated musicals, but before we get there, I have to say that I have a soft spot for Mary Poppins, which just has an absurd number of excellent songs in it.
Seriously look at the soundtrack. Not only that, it’s setting the stage perfectly for singing humans by having a nanny fly out of the sky using an umbrella. Walter Disney was a motherfucker of a tone setter. Let me tell you. Julie Andrews and Dick Van Dyer are just outstanding in this movie, and the rest of the cast is pretty damn good as well. I mean, it’s got a spoonful of sugar, Chichi, Chari, jolly Holiday. Also, one of the greatest live action slash animated scenes you’ll ever see. Supercalifragilistic osi, let’s go Fly Kite Step in Time. The song where the uncle is floating to the top of the room, the song at the bank where Dick Van Dyke also plays. The bank director, Mr. das, and even the Tupin lady who likes to feed the birds. What a fucking power trip. This is maybe the most underrated Disney movie of them all.
I love Mary Poppins. Then there’s a whole slew of those Disney animated movies that have great soundtracks, which are performed on film by the characters. Now, I said, I don’t really like Hamilton, but I love the work of Lynn Manuel Miranda on Moana and Encanto, which are two of the best recent Disney movies with amazing songs. The Little Mermaid, Aladdin, beauty and the Beast, the Lion King, Lilo and Stitch, brave Oliver and Company, snow White and Cinderella. I like all the songs. And then there’s Frozen, which has a bunch of Earworms. No, I’ll never be sick of Let It Go. So maybe I’m a little bit of a theater kid. No, I’m not a fucking theater kid. But those are my top five-ish musicals. Now, before we get to our promise conversation with Jacob Sanders of Ninja Cat about leveraging data, let’s hear a little something, something from our sponsors.
Then we’ll get into the Rump Roast. It’s a rump roast that’s only for cool cats. Okay, everybody, let’s get to the meat in the middle of this legal podcasting sandwich. Today’s meat is Roast Goose. It’s like we’re at the Crochets for Christmas dinner. Okay, it’s time to interview our guests, so let’s get to it. Today I have making his second appearance on the Legal Toolkit podcast. My guy Jacob Sanders, who’s the content marketing manager at Ninja Cat, which my daughter informed me is apparently different from the Cat Ninja and Kitten Ninja books, in case you were wondering. Jake, welcome to the show, man. How you doing?
Jacob Sanders:
I’m doing good. Yeah, fresh from the Dojo with kitty litter strewn about Things are going good.
Jared Correia:
Please tell. Do you have a dojo at the Ninja Cat offices? I hope so.
Jacob Sanders:
No, we have data clean rooms and things of that nature. That’s exciting. It’s very fine. The only granularity is the depth at which you can plumb into your insights and dashboards. So that’s it.
Jared Correia:
I was anticipating something maybe a little bit more exciting, but that’s all right. That’s, we can work with the data stuff. Not everybody was kung fu fighting. Apparently we haven’t talked for a bit. So last time we had you on, were working with, I think it was a legal specific marketing agency. Now you’re at Ninja Cat, which does more than that, right? Or worse than more verticals.
Jacob Sanders:
Yeah, yeah, yeah. So yeah, I was working consult webs. I did their loss and podcast, which you were a guest on and you, which was great, a
Jared Correia:
Great show.
Jacob Sanders:
I redid a Christmas Carol, and you were one of the ghosts in it. So that was a great opportunity to kind of get my sea legs on how to produce podcasts. And I produced the new podcast for Ninja Cat called What Gets Measured. It’s all about data management. And then, yeah, I’m just feeding the content beast. Yeah, so it’s similar, but yeah, the clients Ninja Cat works with is ad agencies, people who were looking for reporting at scale, data management, things like that. So it was a bit of a steep climb for me to understand, but once I realized that data is all there is, I was happy to be there because I approach marketing from a creative place, strategic place, and then it all boils down to data. So I’m thankful and learning a bunch with a great crew.
Jared Correia:
That’s awesome. Yeah, you’re a super creative dude. I want to talk a little bit about that. I mean, that Christmas Carol thing, I think that’s still my only Im do credit.
Jacob Sanders:
Yes, I’m aware of it. Yeah. No, it’s great. Well, the one I’m working where you have clothes,
Jared Correia:
The one where I’m not nude. Yes, that’s correct. But try to keep that from my friends and family. Hey, don’t go looking too deep on Google. Please
Jacob Sanders:
Don’t do that. Okay,
Jared Correia:
Don’t do that. Don’t move past page one of Google. You were, just tell me, you also compose music for companies, right?
Jacob Sanders:
Oh, yeah.
Jared Correia:
You do. A little Jingle Jangle
Jacob Sanders:
Action. We do the jingle Jangles. Yeah. I just realized I have a skill composing and performing music, so I figured, I know that jingles are a great way to build memory. So we’ve worked with a couple clients, got a couple new ones in the pipe, and yeah, so that’s the main brunt. But I just got an award, the killer content award for a data management musical that I wrote called Big Day to Day, and that was amazing. And I was expecting a no, because usually when I come up with ideas, everyone’s
Jared Correia:
Like, oh, from your company?
Jacob Sanders:
Yeah, I was
Jared Correia:
Like, and they’re like, shove off. No,
Jacob Sanders:
No, no, no. They were like, do it. And that’s what I wasn’t anticipating. I was like, oh, let’s write a musical. They were like, go for it. And I was like, oh, no. Because as a creative person, you’re used to getting your ideas shot out of the sky, like skeet like, oh, Paul, give us another idea too. Expansive, Paul, give us another idea, two out there. And I’m like, well, but that’s why it isn’t brilliance. That matters in creativity. It’s resilience. You got to just, I like that. Keep coming back. If you put all your eggs in one idea basket, you’re going to be upset because people will stomp on them or they’ll hate it. So you got to be like, I got chickens. It’s worth, I got hen houses of ideas, so don’t worry about it.
Jared Correia:
Can we unpack the jingle thing a little bit? Yeah. Because fascinated with it. I can’t remember names right now, but I feel like every so often you watch a movie and there’s somebody locked away in a room like somebody’s dad, and it’s like, oh, that’s Bill. He raced jingles for commercials or whatever. Just fucking weird dude. Not that that’s you,
Jacob Sanders:
But No. Yeah. Well, I got into it because I saw this Netflix special called Bathtubs Over Broadway, and it was all about industrial musicals that were in the fifties. Wait, I don’t
Jared Correia:
Even know if you’re kidding right now. Is this a real thing? I’m not
Jacob Sanders:
Lying, bro. This is the problem with being Jake Sanders is most people don’t know when I’m being serious.
Jared Correia:
Yeah, I’m not sure, and that’s an
Jacob Sanders:
Upsetting thing, but no, I’m being a hundred percent serious and I will
Jared Correia:
This over Broadway,
Jacob Sanders:
Bathtubs over Broadway. So it was one of the rider at Letterman used to come on and find these weird records, and they would listen to it and make fun of it. And some of them were from American Standard, the plumbing company, and one of them was my bathroom. And it was like this whole thing about beautiful songs about people in bathrooms, and that’s the place where you go. And so I got into this movie, and it’s like for shareholder meetings at Pepsi, Pennzoil, Coke, IBM, they would put on musicals for the shareholders to kind of consolidate and get people pumped up. And a lot of people got their start in them, Cloris Martin Short, cheetah Rivera, all these people were in dressed up as Pepsi cans walking around stage. And that was their beginning. And then I was like, oh, man, we should do this. And then most recently, taco Bell had a Mexican pizza musical with Dolly Parton, Carl Jr. I fucking love Carl has one, has one. So there’s still interest in it. So I was like, it’s a unique way to consolidate complicated information in a nice entertaining package. And that’s basically what a jingle is. So you just get the brief and say, what do you want me to hit? And then what kind of styles do you want? And you take it into the shed for two weeks and come out with something. And it’s an amazing process.
Jared Correia:
That’s why. Okay. Do you have a favorite jingle? It sounds like you’re a jingle aficionado.
Jacob Sanders:
Oh, man. Nationwide
Jared Correia:
Is on your side.
Jacob Sanders:
Steve Carmen, he’s known as the Jingle King. He wrote
Jared Correia:
That. No, I feel like you’re making that up too, but I feel like now, I don’t know for sure. I can’t even trust myself anymore.
Jacob Sanders:
No, Steve Carmen, brilliant composer, but he did, the Nationwide is on your side, and he got paid like $300. It was like his first gig. Oh my gosh. And they’re still using that phrase, that musical phrase. It’s untouched. And there’s nothing else in marketing that goes untouched. Everyone wants to change the logo, change the kerning on the font. The colors aren’t right. It needs to be aquamarine. Know my aquamarine. And a lot of marketers, especially brands, they get too familiar with their stuff and they get burnt down on it before strangers even know who the hell you are. So jingles are this amazing thing that just can repeat in perpetuity. But I would say anything Steve Carmen’s done is like gold. It’s three, four notes, and then you’re done. It’s an amazing vehicle that really creates brand association awareness. It generates memories. I mean, 30 years later, people are singing this song. Yeah, that’s
Jared Correia:
Crazy. In the shower.
Jacob Sanders:
So nothing other than music can impact emotions and memory. It’s such a long lasting fashion.
Jared Correia:
That’s really funny. I always freak my kids out at Christmas, Rudolph the Red Nose reindeer that started, I was an advertising campaign for Macy’s, and they’re like, absolutely. What?
Jacob Sanders:
Yeah. Yes.
Jared Correia:
Now nobody even remembers that.
Jacob Sanders:
No.
Jared Correia:
So the musical thing, I was talking to somebody the other day, they were like, if you’ve seen Big Day Today, it’s supposedly better than the sound of Music. So you roll out this project, and that’s a big job, isn’t it? You’ve got actors and stuff like that. How do you even wrangle a project like
Jacob Sanders:
That? Well, I mean, that’s one of the things, I’ve listened to a lot of audio dramas, so I just keep it in the cans. So because visual stuff is like now you 10 x, 20 x your problems, if you can create just an audio reality for it, then you can limit yourself. And then you also have to push kind of creative boundaries, not going to be able to see things. So the way you write, the way you compose, the way you use exposition through songs to get the story across. But I mean, it took me about 8, 9, 10 months to really get it going on. That’s a big lift. Oh, well, yeah. And it was just me. So it’s like, okay, most people have somebody who’s writing the book, then they have somebody who’s writing the lyrics, then you have somebody who’s writing the music. I had to do all of it and sound design and recording and production, but it ended up being, I love doing those things.
I like getting into complicated places and trying to expose a truth or a contradiction, and then making it compelling in a way, and using my skills. I like to write, so I like poetry. And so if I can find out your thing and cut out the jargon, people are thankful for that. So that was my goal, is to get the complicated services of Ninja Cat across to an audience in a way that would engage them and sort of be like, oh, wow. And once we started using the clips from the show in our targeted marketing, there’s not a lot of people who are going for this. So it’s account-based marketing, but people were sharing our ads, they were responding to an ad they saw, they were like, this is great. And no one gets that in a regular ad campaign. So I was just like, I love that they saw the benefit of the idea, saw the benefit of creativity, but then they also made it a tactical part of the marketing, and that’s when it really took off.
Jared Correia:
Now what’s a killer content award? Is that like a web or an advertising creation award? What’s that all
Jacob Sanders:
About? Yeah, it’s something put on by Demand Gen report. They just are looking for creative killer content, something that’s good. So yeah, I have
Jared Correia:
The award. Do you get a physical trophy or something?
Jacob Sanders:
I got a Finney. I could go get it. I could send you a picture of me with it. And that’s a problem when you hang out. I’m hanging out with Big Daddy Kane and hanging out with a lot of rappers.
Jared Correia:
Oh, we’re going to talk about
Jacob Sanders:
That. And they don’t smile in pictures. You never smile. Oh, is
Jared Correia:
That I was not aware. There’s smiling in hip hop.
Jacob Sanders:
Oh my God. So I have a pictures, no
Jared Correia:
Crying in baseball. There’s no smiling in hip hop. Okay, go ahead. I got
Jacob Sanders:
You. And I’m mean mugging the camera. And I was like, there was one where I was looking super happy and goofy, and they gave me the serious one, and I was like, duh. But no, it was an exciting thing. I got to go to Scottsdale at the conference, then they asked me to be on a panel, then I was on one of their podcasts. Then I met a lot of great people. So it just was like a huge, huge win.
Jared Correia:
Are you rolling up to Big Daddy? You’re like, I know maybe you have some Grammys and shit, but have you seen my Finney? You should be.
Jacob Sanders:
I’m flexing. I’m flexing an appropriate, I go to the pool in the apartment complex and I bring my award, and they’re like, okay,
Jared Correia:
All right. Let’s do some serious shit. Let’s talk about data. This seems like it’s mostly what you’re into these days, and I’m kind of like, I love data stuff. I wish more law firms were into it. So can you talk a little bit about why businesses should be capturing data and then leveraging it too? Softball, big softball here for you?
Jacob Sanders:
Well, now it’s a hard ball because if you look, I just saw a recent stat and marketers, the number one skill gap that is on is data and analysis. So a lot of people have all the data. We’re past the era of big data. It’s like, just get it. Just get it now. No one knows what to do with it. And so you’re like, oh. And then you talk to people about, I get to interview people, like statistics, people who are working in the engineering level with data, and it’s amazing how messy it is on the ground in a raw form. So if you’re not normalizing it or cleaning it or de-duping it, then whatever things that you’re bubbling up from it are going to be erroneous. So you have to really get your taxonomy right? You got to get your spreadsheets smooth, all those things.
And so it was like, oh, wow. And then people thinking they’re going to leverage ai. AI is working off of data, and if your data isn’t clean, anything that’s downstream of that is going to be dirty, but you won’t know it because you don’t have interpretation skills. You don’t know how to look at things and find the insights. And it isn’t the high point and the low point of a graph that tells a story. It’s something about the whole thing. So getting schooled from all the people at Ninja Cat on what goes into those things really enlightened me. And I mean, I’m a jazz guy. I’m not a details man, and I like to improvise, but I like tight structure. I like good frameworks. And so if you want to get to those things and you want them to be valuable, efficient, effective, you have to know what you’re looking at.
You have to know where it came from. You have to know who it pertains to. And then you have to understand enough about the tacit knowledge within the industry or the vertical about what’s it telling me. And right now, people don’t have those skills. So it’s a really interesting time to be in data. But I think that if people are interested in it, the number one thing is to have a connection and a communication plan with the people who are getting it, with the people who understand it. And then you work together to create reality. There isn’t truth in a vacuum. There is no observational view from nowhere. We work together to say what this means. And that’s the key part about data, is it’s not about statistical awareness, it’s not about analytics. It’s about you knowing what matters to you, and then knowing where to get it, and then knowing how to kind of bubble up those insights. So man, I mean, and I love it because you can find a lot of truth in those things. Yeah.
Jared Correia:
This search for truth in data. Alright, so this doesn’t get you the whole way there, but it helps a whole lot to have software, right? Yes. And I feel like more modern softwares are doing a much better job surfacing that data and then also displaying it in a more visually appealing way rather than just a million Excel spreadsheets. Yes. It sounds like you feel the same way.
Jacob Sanders:
Well, I mean, when you realize how much people are still using Excel spreadsheets, and when you watch somebody how to use an Excel spreadsheet, I’m entranced. I’m like, oh, wow. Do you, whoa, you did a pivot table. What’s that about? And that is
Jared Correia:
My, I can’t do formulas worth a damn on Excel.
Jacob Sanders:
Well, I mean, that’s what I’m saying. When you watch somebody who knows that stuff, it’s like I’m watching a Rembrandt kind of moment. I’m just like, ah. But Facebook is going to tell you this conversion means this. LinkedIn is going to tell you that this conversion means that this platform’s going to tell you this and that Salesforce is not going to connect with the structured data of another place. So you’re like, oh, whoa. You really have to have an approach and an appreciation for the complications of these things, and then come with some hard rules about taxonomy, data dictionaries, those kinds of things. And that might pertain to a spreadsheet. I don’t dog those things.
Jared Correia:
No, I think they’re great. Okay. So I got one more question for you on the data stuff, which is you’re a super creative dude, like you said, jazz guy. How do you feel about marketing automations? Because sometimes I talk to creative people about it and they’re like, I want to be more high touch. I don’t want to automate everything. Do you think there’s a point in which businesses can automate too much of a flow, including an intake workflow?
Jacob Sanders:
Well, that’s the thing. Chatbots, we’re old enough to remember when everybody needed a chatbot. Everybody, and particularly seventies, particularly at law firms though, they’re like, well, we don’t need to hire people to do intake anymore. We can just have it automated. Nah, nah. They’re not just, sorry,
Jared Correia:
Matilda your out.
Jacob Sanders:
It’s not going to work. But not only are those people taking information, they’re not just capturing things. They’re also having a conversation. And some things can be elicited through conversation that is not going to be on a 1, 2, 3, 4 spreadsheet survey or whatever. I mean, that’s my thing is qualitative insights mixed with quantitative reality is the blend. And so you have to make sure you understand the quality of the things to measure the appropriate quantity of the things. And automation, I think is a great way to get quantified there. But if you are not qualitatively looking at that stuff, then it doesn’t help you none. So I think it’s a blend. I wouldn’t want, and I could see how automation looking like high touch. That’s the problem. I want really personalized like, Hey, name, I saw the weather in blank is good today. It sounds like the blank sports team is doing, okay, will you buy my thing?
And you’re like, Hmm, it’s not working. People still want humans, man, but I can’t knock it. Imagine if you’re a small team, how else would you be able to scale and grow without automation? But my thought about automation is that if everyone has a tool, there’s no competitive advantage. But how you use a tool gives you a comparative advantage. And so no one uses this stuff the way you do unless you just think that you’re going to do it like everybody else. And they’re like, you can use templates, but don’t be templated when you use
Jared Correia:
Them. Wow. I think we should stop right there. That was beautiful, Jake, because this was great. Well, you stick around for one last segment, even though you have no idea what it’s going to be about.
Jacob Sanders:
No, I won’t.
Jared Correia:
Okay, Adam. Okay. Alright. I, we’ve got to find a different guest. Okay. Okay. We’ll do it anyway. Alright. We’ll take one final break so you can hear more about our sponsor companies and our latest service offerings. Then stay tuned for the Rump Roast. It’s even more supple than the Roast Beast, and we may or may not have Jake back for that. All right, everybody, welcome back. That’s right. We’re at the rear end of the Legal Toolkit podcast. We call it the Rump Roast. It’s a grab bag of short form topics. All of my choosing, why do I get to pick? Because I’m the host. So Jake, thanks for coming back. I think you’re still here, right? You haven’t left yet?
Jacob Sanders:
No. I have one foot out the door, but if this doesn’t go great, then
Jared Correia:
If it gets ugly, you just dip. And then I’ll just start talking to myself for 10 minutes. So we do a little trivia game here. I want to play a little trivia game with you called Large Fathers. I just invented it. We’re going to talk about big daddies of history. I’m going to ask you questions on that theme, and all you have to do is simply answer those questions correctly.
Jacob Sanders:
Okay?
Jared Correia:
Are you ready? Yeah. Alright. First one, I’ll give you multiple choice here if you need it, but I don’t think you’ll need it for this one. This big daddy released a rap album in 1989. What a great year entitled. It’s A Big Daddy thing. Do you know who this is?
Jacob Sanders:
I would believe that is Big Daddy Kane, who I refer to as the Benjamin Franklin of rap.
Jared Correia:
I also saw in Wikipedia that one of his nicknames is Count Macula, which I love. I’m not sure if that’s a real thing, and I’m not sure if it’s referring to MacDaddy or Macular Degeneration at this point. But anyway,
Jacob Sanders:
He is so real. Well, he has stories of him hanging out with Dolemite and all they would do is just talk mad shit to each other. But one of those things that comes with that territory is everybody gets pimp names, and so I would assume Count Macula might be coming from that.
Jared Correia:
Great. Great. Oh, so I should stop for a second here and say, the reason I asked you this question is because I think you still play saxophone for Big Daddy Kane, right?
Jacob Sanders:
Yeah. For the past 10 years, I’ve been playing saxophone with Big Daddy Kane on stage everywhere, all across this Fine Nation
Jared Correia:
Albums too, or just the
Jacob Sanders:
Stage shows? Yep. There’s an album. One of his last ones is called Last Supper, and it’s sort of like a hip hop kind of r and b crossover and yeah, I’m on that record.
Jared Correia:
Okay, let’s do the rest. They’re not going to be this exciting, but okay. You can turn off the show now. No, I’m just kidding. Please keep listening. Okay. In the Adam Sandler film, big Daddy, the Adam Sandler character as a friend who is a lawyer named Kevin, who is played by Witch former Daily show hosts. See these get tougher. Was it Trevor Noah, John Stewart or Craig Kilborn in Big Daddy? Who’s the lawyer? Trevor Noah. John Stewart or Craig Kilborn,
Jacob Sanders:
I would say, I mean, John Stewart’s film career has not been great, so I would assume he’s in something like that, but it seems like they had Craig Kilborn money, so I would think Craig Kilborn.
Jared Correia:
No, no. Stick with your first choice. John Stewart. That’s
Jacob Sanders:
Correct. Oh, John Stewart. Well, no wonder no one’s
Jared Correia:
Talking about this. I know. Who had a better career? John Stewart or Craig Kilborn, I’m not sure. Let’s career.
Jacob Sanders:
The Egyptian Gods will measure their hearts when they die and they’ll be like, sorry, Craig Kilborn’s going to heaven.
Jared Correia:
Craig Kilborn was good as the dickhead boyfriend in old school,
Jacob Sanders:
If you remember that. Oh, he’s a great dickhead. He had great delivery too.
Jared Correia:
Right, right. I got three more for you in the movie, the Princess and The Frog, which you probably have seen millions of times. Yes. There’s a character named Big Daddy who was played by which former cast member from The Big Lebowski, Steve Buscemi, Jeff Bridges, John Goodman. John Goodman, three for three. I’m going to give you the John Stewart one, three for three. Thank
Jacob Sanders:
You
Jared Correia:
All. I got two more for you. The 10 Studio album by this artist, which was released in 1989, was entitled Big Daddy. And I don’t know, perhaps this person was drawing inspiration from the one and only Big Daddy Kane. Is it with the 1989 album? Big Daddy Cat Stevens, John Cougar Mellencamp or Glass Tiger Cat theme here.
Jacob Sanders:
No, this, it sounds like a white music history question, so I might get this wrong, but you’re
Jared Correia:
The fun white guy in New Orleans, so you
Jacob Sanders:
Should know Michael Stipe. It’s got to be Michael Sti. Run the tape back. It’s got to be
Jared Correia:
Ka Stevens John Meow Camp Ka Stevens Glass tiger.
Jacob Sanders:
I think it’s Cougar John Cougar. It
Jared Correia:
Is. It is. Oh man. Oh man. We might have a perfect score here on the Rum. Pros, everybody buckle your seat belts. Last one. Big Daddies is a Missouri plus size men’s clothing store, a Tennessee pizza restaurant chain, or a New Hampshire mattress store. One of these is called Big Daddy’s, the Missouri plus size men’s clothing store, the Tennessee Pizza Restaurant chain, or the New Hampshire Mattress
Jacob Sanders:
Store. I’m going to assume since there is a big daddy’s pizzeria here in Inglewood that it’s the pizza place.
Jared Correia:
Correct. Oh my God. We have a perfect score. Very rare. Now you can put that on the shelf next to the Finney, although we don’t actually have a physical
Jacob Sanders:
Award to send me. Yeah, just whatever. Just send me dryer lint in an envelope. I don’t care.
Jared Correia:
We covered a lot of ground here today. Thank you for coming on. I appreciate it. We’ll have to do it again sometime.
Jacob Sanders:
Thank you so much. I love you Jared and all this stuff, and your appreciation for humor and entertainment. It does not go unnoticed. I am so grateful to be a part of this.
Jared Correia:
You’re too kind. Come back in soon. If you want to find out more about Jacob Sanders and his work at Ninja Cat, visit ninja cat.io and check out Jake’s LinkedIn, which is pretty interesting. Now, for those of you listening in Fort Worth, Texas, we’ve got a Spotify playlist just for you. It’s called songs from Musicals that Don’t Suck. Now, sadly, I’ve run out of time today for me to talk about how to find the clitoris, so I guess you’re on your own. This is Jared Correia reminding you that beer is proof that God can really tie one on.
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