How can lawyers use the power of story to build better relationships and a more loyal client-base?
There is a lot of power in owning your story, and knowing how to communicate it effectively without ego or being boastful.
Joining me for this conversation is Bridget Cook-Burch. Her clients call her “The Book Whisperer”. She is a New York Times & Wall Street Journal bestselling author, mentor, trainer, mamma-bear humanitarian, and speaker known for riveting stories of transformation. Her powerful work has been showcased on Oprah, Dateline, CNN, GMA, The History Channel, NPR and in People among many others.
She is the CEO and Founder of YourInspiredStory.com. Bridget is also a co-founder and former executive director of SHEROES United, a non-profit organization that helps women and girls rise from trauma.
As a leader, storyteller, trainer and humanitarian, her greatest passion is helping others to discover the importance of their own story, and to become leaders in their own communities, and worldwide.
Bridget’s many national bestsellers include The Witness Wore Red; Shattered Silence; Skinhead Confessions; Leading Women; and also Living Proof. Bridget invites you to believe in the power of your story to change the world.
Bridget gives listeners actionable tips on:
- [2:00] How to figure out your story
- [6:10] The right approach to sharing your story and client success stories
- [10:40] 3 tips for better public speaking
- [15:45] How to use stories to get more clients
- [17:55] Mistakes to avoid when it comes to storytelling
- [21:00] Bridget’s book recommendation
- [25:15] The biggest takeaway from this episode
Resources mentioned in this episode:
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