Steve Fretzin, president of Fretzin Inc., coaches and trains lawyers using modern-day business development techniques, providing tips, ideas, and actionable tasks that drive tangible results.
He is the author of “Sales-Free Selling,” “The Attorneys Networking Handbook,” and “The Ambitious Attorney.”
Fretzin writes a monthly column, “The Origination Station,” for the Chicago Daily Law Bulletin and is the “Be That Lawyer” podcast host.
How business development relates to marketing, sales and client acquisition for lawyers.