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Steve Fretzin

Steve Fretzin

Driven, focused, and passionate about helping attorneys reach their full potential, Steve Fretzin is regarded as the premier coach, skills trainer, and roundtable facilitator on business development for attorneys.

In addition to writing five books on legal marketing and business development, Steve has a highly-rated podcast BE THAT LAWYER, which is findable on all major platforms and on Above the Law, where he also writes a monthly column.

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Guest Appearances
May 27, 2025

Be That Lawyer, Insider Tips to Building Your Firm, Becoming a Rainmaker

Terms like “marketing” and “branding” get tossed around, but they don’t build a firm. Author, coach, and speaker Steve Fretzin shares real strategies for true business development.

May 16, 2023

Unlocking Success: Building a Strong Network, Balancing Life, and Developing Your Business

Welcome to the latest episode of Litigation Radio, where we explore the intersection of business, marketing, and personal growth. We are joined by special guest Steve Fretzin, a highly sought-after business coach...

October 17, 2022

Is balance realistic for lawyers? with Steve Fretzin

Is balance realistic for lawyers? How can lawyers create space in their lives for work, family, vacations, and living fully, with clients and scaling their practice? Joining me for this conversation is...