Mike Ramsey is the president of NiftyLaw and has taken part in the industry leading Moz Local Search Ranking Factors study for many years. He is a founding partner of the Google-sponsored Local University conference series. Ramsey is an active guest speaker at many internet marketing events such as Lawyernomics, Mozcon, SMX, Pubcon, and Search Fest. He has been quoted and featured in Forbes, Business Insider, Mashable, Search Engine Land, Search Engine Journal, and many other leading internet marketing news sites.
Most lawyers think about search marketing in a broad way, trying to reach everyone on the internet. But focusing on local search, which involves targeting specific cities, states, and neighborhoods, can have...
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