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Michelle Calcote King

Michelle Calcote King

Michelle Calcote King is the principal & president of Reputation Ink, a content marketing and public relations agency for complex B2B industries. Her firm serves law firms, architecture, engineering and construction (AEC) companies, and more, helping them build their reputations and drive sales through thought leadership activities.

Michelle earned a master’s degree in international communications from the University of Florida in 2000 and then began her career in London during the dotcom boom. With two decades of marketing and PR experience spanning from Australia to England and back to the States, Michelle brings a global perspective to her clients.

Michelle is an active community leader. Currently, she serves as chair of the Legal Marketing Association’s Jacksonville chapter, is a member of the Florida Bar’s Grievance Committee, is a trustee for the Jacksonville Regional Chamber of Commerce, and is a board member with Greenscape of Jacksonville.

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Guest Appearances
July 13, 2023

Succession Spoilers Galore; What PR Can Do for You; and Succession Children’s Theater

Why would a law firm hire a PR agency? Well, if you’ve ever wished your firm was known for its expertise and thought leadership, a PR agency might be just the thing....

May 15, 2019

PR Guidebook for Lawyers: Best Practices for Boosting Your Firm’s Reputation

Michelle Calcote King talks about all things PR for law firms.