Philip Fairley is the president of the Rainmaker Institute, a marketing firm that specializes in comprehensive, data-oriented...
Christopher T. Anderson has authored numerous articles and speaks on a wide range of topics, including law...
OK, you got the lead. The phone rang. But what happens next? How do you turn that lead into a client (and then retain that client for life)?
Guest Philip Fairley is the founder of The Rainmaker Institute, a legal marketing firm dedicated to generating leads, and then turning leads into clients through a data-driven approach. You’re more than an attorney, you’re a business owner. Run that business. Develop repeatable processes for turning each call into a client. It’s not about more leads, it’s about more clients.
Let’s Talk Trends:
Automation, specialization, and drilling down into what you do and how you communicate with potential clients builds your business. Tell clients what makes your firm – what makes you – special.
Special thanks to our sponsors Lawmatics, Lawclerk, Belay, and Lawyaw.
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Published: | May 23, 2023 |
Podcast: | The Un-Billable Hour |
Category: | Practice Management |
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The Un-Billable Hour |
Best practices regarding your marketing, time management, and all the things outside of your client responsibilities.