Forget ads on billboards, buses, and in the Yellow Pages. Building a law practice today requires a new approach.
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George Psiharis is the chief operating officer at Clio. At Clio, Psiharis specializes in customer success, business...
Michael Semanchik is the managing attorney and media coordinator for the California Innocence Project. Mike has been...
Clio’s COO George Psiharis says lawyers are more effective when they shift the way they think about business development and marketing and take a client-centered approach.
Psiharis shares client-centered strategies with host Michael Semanchik. Confused about where to start? Psiharis says there’s no better place than the clients a lawyer has or wishes they had.
Creating ideal client profiles and collecting feedback about current client service is a solid first step.
This episode follows the ABA Techshow program “Creating Client-Centered Marketing.”
Clio COO George Psiharis specializes in customer development and data operations.
Special thanks to Nota for sponsoring this episode.
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Recorded on the conference floor, "On the Road" includes highlights and interviews from popular legal events.