Lawyer 2 Lawyer host Bob Ambrogi interviews John Hellerman, partner at Hellerman Baretz Communications, about law firm public relations and media communication at the 2015 Above the Law conference ATL Converge. Hellerman discusses the differences between media exposure earned through the attention from mainstream media, paid media through sponsorships or advertisement, and owned media in...
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John Hellerman is a partner and co-founder of Hellerman Baretz Communications, a corporate PR agency that works directly with...
Bob Ambrogi is the only person to have held top editorial positions at both National Law Journal and Lawyers Weekly...
Lawyer 2 Lawyer host Bob Ambrogi interviews John Hellerman, partner at Hellerman Baretz Communications, about law firm public relations and media communication at the 2015 Above the Law conference ATL Converge. Hellerman discusses the differences between media exposure earned through the attention from mainstream media, paid media through sponsorships or advertisement, and owned media in the form of podcasts, white papers, and blogs. Tune in to hear about how each are important and where your law firm or practice should be focusing its energy. Hellerman Baretz Communications helps their clients identify and communicate with audiences through mainstream media.
Bob Ambrogi chatting with John Hellerman and Casey Sullivan. Oh, and our producer, Laurence Colletti.
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| Published: | April 1, 2015 |
| Podcast: | On the Road |
| Category: | Best Legal Practices , Legal Technology |
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On the Road |
Recorded on the conference floor, "On the Road" includes highlights and interviews from popular legal events.
Matthew Hall talks about the impending issues relating to Brexit and GDPR.
Jess Birken and Gyi Tsakalakis talk about how to master Google Adwords for your law firm.
Brett Burney, Ben Schorr, Daniel Siegel, David Ries, Dennis Kennedy, and Ashley Alfirevic talk about how lawyers can use computer technology to help improve...
Betsy Ziegler talks about her keynote addressing how advancements in technology will shape the legal industry in years to come.
Brett Burney and Jeffrey Richardson talk about their top tips for lawyers on iOS, apps, and gear.
Basha Rubin and Emily Wajert talk about classification issues for gig economy employers and how laws are changing.