Simon is a digital marketing expert with 25 years experience across all marketing disciplines. He has worked with many global corporations, SMEs and start-ups delivering global campaigns and building high performing strategies.
He is also the author of the international best-seller Digital Marketing Strategy, as used by universities around the world and the Chartered Institute of Marketing. Now in it’s third edition and published in many languages, this book covers how to build a marketing strategy in our heavily digital world.
He is also the author of The Digital Marketing Handbook. This book is a practical guide of how to run every marketing channel with step-by-step guides, things to watch out for and useful case studies.
Simon is also a Marketing Consultant and runs SK, a strategic marketing agency that helps disruptive companies to drive growth. With strong specialisms in technology, financial services, fintech, healthtech, proptech and other exciting fields, Simon’s global team has delivered huge growth and transformation strategies for companies of all shapes and sizes worldwide.
Simon is also a regular keynote speaker and a contributing author to other books and publications in the field.
AI is one of the hottest topics in digital marketing and content creation at the moment – and deservedly so. There is so much power in the technology and what it’s capable...
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