Deborah Farone is the principal of Farone Advisors LLC, a marketing strategy consultancy that advises the country’s leading law and professional service firms. She is also the author of the book “Best Practices: Law Firm Marketing and Business Development” and a columnist for Forbes.
Over the past two decades, Ms. Farone has served as the chief marketing officer of two of the country’s most successful law firms, Debevoise & Plimpton LLP and Cravath, Swaine & Moore LLP. Ms. Farone has also served on the adjunct faculty of New York University, where she has taught courses on marketing professional services.
Deborah Farone discusses how smaller law firms and legal process outsourcing providers are well positioned to eat the lunch of larger, less nimble firms.
Subscribe to receive featured episodes and staff favorites once a month.Newsletter Signup