Jeff Lantz is an attorney, ABA book author, and CEO at Esquire Interactive. In a former life Jeff was a “big firm” corporate and securities attorney and general counsel. Now he’s an author or two books (Internet Branding for Lawyers: Building the Client-Centered Website, and The Essential Attorney Handbook for Internet Marketing, Search Engine Optimization, and Website Development Management), internet entrepreneur, and driving force behind ePRESQ™ and Esquire Interactive.
Every single referral you get is going to google you before they give you a call, so… what will they find? If you’re not sure, that’s a problem. Jared says it’s time...
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