Erik Pelton is the founder and managing attorney at Erik M. Pelton & Associates, a boutique trademark firm that helps businesses build and protect strong brands. A former USPTO trademark examiner, Erik has been making trademarks bloom since 1999 when he launched his firm focusing on exceptional service and flat fees. In 2020, Erik became an adjunct professor at Howard University School of Law in Washington, DC, where he manages the school’s trademark clinic. Erik is also the author of Building a Bold Brand and hosts the Tricks of the Trade(mark) podcast.
Lawyerist Lab member Erik Pelton shares his experience with sprucing up his branding and how that helped with his client acquisition process.
Erik Pelton talks about his trademark law practice, in-depth conversations about his client onboarding and marketing systems, and communication philosophy.
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