Why is selling so hard for lawyers and what can you do about it? On this September edition Jared Correia, the host of The Legal Toolkit and Senior Law Practice Advisor with Mass. LOMAP, joins Stephen Seckler, principal of Seckler Legal Consulting and Coaching, to talk about selling vs. marketing, how important referrals are for attorneys and some of the key things that get in the way of attorneys successfully generating work.
One of the biggest challenges facing attorneys is how to acquire and maintain clients. A fundamental method of developing a client base is to create a referral network. On The Un-Billable Hour, host Attorney Rodney Dowell, Executive Director at Lawyers Concerned for Lawyers and Director of LCL’s Massachusetts Law Office Management Assistance Program welcomes Linda O’Koniewski, the broker/owner of ReMax Heritage , who tells us what it takes to get referrals from another professional. Linda gives tips on how to strengthen your network and how to develop and sustain those relationships.
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Referrals are the lifeblood of the most successful law firms, but attorneys, like anyone else, have to get their potential referral sources to know, like and trust them. On this month’s Legal ToolKit, host Jared Correia, Law Practice Management Advisor with Mass. LOMAP, talks with Jaimie B. Field, Esq. founder of Marketing Field, LLC about the power of referrals. Jaimie and Jared consider potential referral sources for lawyers, mull over the age-old maxim that ‘referrals beget referrals’ and discuss the importance of training referral sources, in order to get them to get you the clients you really want.
A new attorney right out of law school or a lawyer going solo is often met with the challenge of finding new clients. In this edition of The Un-Billable Hour, host Attorney Rodney Dowell, Director of the Massachusetts Law Office Management Assistance Program, welcomes Erik Mazzone, Director of the Center for Practice Management at North Carolina Bar Association, to offer tips on how to find clients for your new practice. Rodney and Erik will discuss the referral network, the power of social networking and ultimately the importance of relationships.