The days of just having a website are over. With the increase in social media profiles and supplementary links lawyers need to rank well in search engines, it’s no surprise they are farming out their blogging, and whatever else they can, to keep up. There are many services out there which will provide blog posts, but does this fit within the Model Rules of Professional Conduct? According to lawyer and blogger Kevin O’Keefe, ghost blogging defeats the purpose of blogging and, with no disclosure, is unethical.
Kevin O’Keefe is the founder and CEO of Lexblog, a leading provider of social media and blogging to law firms. After working as an attorney for 17 years, successfully marketing his firm online, he redirected his energies to educating lawyers about the use of social media and blogging. He also writes Real Lawyers Have Blogs.
There seems to be a resurgence in law-related blogging. But which blogs will have a significant impact on your practice this year? In this episode Dennis and Tom discuss recently-published lists of notable blogs, briefly chat about Dennis’s own “Blawggie Awards” and share their recommended blogs, why they enjoy them and how they might affect your practice. Dennis and Tom will also share their own, personal technology resolutions for 2013 and as always, give their parting shots… that one tip, website or observation you can start using immediately after this podcast.
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