On the Road

ATL APP 2016: How Starting a Podcast Can Help Build Your Practice

When considering available marketing options many attorneys are aware that the internet and web based media are invaluable tools for client acquisition and reputation management. However, many of these lawyers are not sure how to leverage new media to maximize the potential marketing benefits for their particular law practice. In this report from On The Road, host Laurence Colletti speaks with attorneys Oscar Michelen and Scott Limmer about their podcast and how creating a podcast can improve your marketing and social media presence.

Oscar Michelen is a partner at the litigation botique Cuomo LLC where he specializes in commercial litigation and intellectual property. Additionally, he is co-host of the podcast “Reboot Your Law Practice” which is geared to solo and small firms trying to figure out how to survive in the current legal marketplace.

Scott Limmer’s practice focuses on the areas of Criminal Defense, College Disciplinary Law and Special Education Law and he is the other co-host of “Reboot Your Law Practice!”